- We Faced the Same Challenges in Our Entrepreneurial Journey as You Do -

The CEO recalls the major challenges they encountered shortly after opening their first store.

Price Wars —— "At first, we primarily sourced products from suppliers at wholesale prices. While some items sold well, the market was flooded with the same products, and it was impossible to control the quality of these wholesale goods. We were constantly forced into price wars with competitors, making that period very difficult."

Lack of Uniqueness —— "The wholesale suppliers we worked with had no manufacturing capabilities, and those that did were priced out of reach. We saw plenty of opportunities in the market, but we couldn't act on them, missing out on many chances to break through."

Unstable Quality —— "Many suppliers delivered good quality samples, but once the orders were placed, the quality often didn't match the samples. Shipments were frequently delayed, causing major instability—something no retailer wants to deal with."

- Therefore, We Pivoted to Enter the B2B Market－

The CEO of HUNGKUANG, with a deep passion for the jewelry and accessories industry, not only excelled in sales but also recognized the gaps and issues in the industry. With this realization, the CEO made the decisive move to transition into the B2B market, with the goal of becoming a trusted partner and strong support system for retailers.
Understanding the struggles of retailers going it alone, we established a professional design team to thoroughly understand market trends and began developing and designing unique jewelry and accessories that stand out from the competition. Our mission is to help every client increase the sales value of their products and succeed in the market.

- To Enhance Quality and Precision, We Established Our Own Factory -

After several years of dedicated effort, in 2000, HUNGKUANG officially founded its professional jewelry manufacturing factory, focusing on the design and production of differentiated jewelry pieces. This move not only improved the quality and stability of our products but also helped our clients avoid falling into price wars with competitors. By swiftly responding to market demands and offering more competitive products, we have laid a solid foundation for the growth and success of our clients' brands.

- Leveraging Over a Decade of Design and Manufacturing Experience to Provide Better Service to Our Clients -

– "Whatever you need, HUNGKUANG will strive to provide it."

Because of the many challenges our CEO encountered during the early stages of the business, HUNGKUANG made a significant transformation in 2010. It was precisely these difficulties that led us to focus on helping Taiwanese jewelry brands by offering ODM/OEM services to create products under their own brands.
We aim to provide a more complete service. By drawing on more than 10 years of experience in jewelry design and production, we are able to assist clients more efficiently in executing their product and sales strategies. We even offer custom jewelry production solutions for startups or brands that have struggled to find reliable suppliers, ensuring they receive the tailored support they need for success.

- Fast and Powerful Design Capabilities -

To maintain our competitive edge in the market, HUNGKUANG Jewelry has actively embraced advanced 3D design technology. This not only speeds up the design and development process but also allows us to offer more customized jewelry services. With 3D modeling, clients can quickly visualize physical models of their design concepts, significantly reducing product development time and enhancing market responsiveness. Thanks to our strong craftsmanship and extensive design expertise, HUNGKUANG has gradually become the preferred partner for many brands.

HUNGKUANG Continues to Grow and Thrive Thanks to the Support of Our Valued Partners

JS., Brand Owner, New York

"We’ve been working with HUNGKUANG Jewelry for over five years, developing multiple jewelry collections together. Their product quality is impeccable, and their 3D design capabilities, in particular, have allowed us to quickly transform design concepts into samples. In 2021, we collaborated on a brand-new personalized necklace collection. Thanks to their precise designs and efficient production, the collection successfully launched within just two months and received an incredible market response."

MT., Wholesaler, London

"HUNGKUANG Jewelry has always been our most trusted supplier, especially when we expanded into high-end jewelry collections in 2019. Their supply chain reliability gave us great peace of mind. Whether it’s a large batch order or small-scale customization, they consistently deliver to the highest standards. Last year, we launched a limited-edition ring collection, and HUNGKUANG completed production in just five weeks without a single quality issue, which greatly satisfied our customers."

SL., Retailer, Sydney

"HUNGKUANG’s after-sales service is among the most attentive I have ever experienced. At the end of last year, we encountered packaging issues with a shipment, and they immediately repackaged and sent it back quickly, ensuring that our sales were not affected. Their professionalism has made us more competitive in the market, particularly their attention to detail and commitment to quality, which gives us great peace of mind."

DR. , E-commerce Brand, Los Angeles

"HUNGKUANG Jewelry has been a crucial partner in our e-commerce business. In 2020, we launched on Amazon and worked with them to design packaging tailored for FBA operations. HUNGKUANG not only provided top-quality products but also helped us optimize packaging and logistics to meet Amazon's requirements. Their vacuum packaging significantly slowed the oxidation of our silver jewelry during long-term storage, which ultimately helped us successfully launch and quickly gain traction in the market. Within six months, we sold over 50,000 pieces, and we couldn’t have done it without HUNGKUANG’s support."

EW. , Founder of Designer Brand, Paris

"As a jewelry designer, I have very high expectations for detail. In 2022, we collaborated with HUNGKUANG Jewelry to launch a limited-edition high-end collection. Their 3D design team was able to precisely capture my intricate design concepts and maintained accuracy throughout the production process. Every time I received their samples, I was pleasantly surprised, as they consistently delivered high-quality products on time and within budget."